Wednesday, November 14, 2007


We at Satti Grill House are so flattered that one of the most dynamic movers of the entrepreneur revolution in the country has cited us in his column which is fast turning out to be the bible of ordinary Filipinos who want to go into business.
Of course I am talking of Mr. Joey Concepcion of the Concepcion industries who is fast carving a name as the face of the Filipino entrepreneur. The country owes Mr. Concepcion a favor for aggresively pushing for the growth of small time businesses and for teaching us non-Chinese that we too can excell in something that we thought was traditionally reserved for our Chinese compatriots.
Yes! Ordinary Filipinos can go into business and succeed and Mr. Conception is there to say we can and cheer us on.
So, here's Mr. Conception's column published at the Philippine Star newspaper.

Ask Go Negosyo
Joey Concepcion
Thursday, October 18, 2007 The Philippine Star Business
Can I Be An Entrepreneur?
While in Hongkong over the weekend, I came across a shirt that said “If you don't try you'll never know”. Unfortunately they didn't have my size. That shirt best answered the most frequently asked question during all our caravans and speaking engagements. But for me, it is a question that they themselves should answer.
What has Go Negosyo achieved thru all these efforts? We are not a fix-it-all organization that promises you to be the next multimillionaire or that we are here to tell you that you will definitely succeed in business. We are here to give hope to those that have lost it and to inspire people thru the different stories of successful entrepreneurs by hearing it straight from them and seeing them in person. We also have their stories widely circulated thru the Go Negosyo book which has now sold close to 50t books and by the end of this year will maybe sell another 10t copies. Numerous people have come up to me and said that while they have not yet gotten into business, they have been inspired by reading the book and that they are now more conscious and have started to look what negosyo they would want to get into in the coming years.
After my talk during a recent speaking engagement at the Public Relations Society of the Philippines, I was approached by Mr. Armand Nocum who used to work for Inquirer and told me that he got inspired after reading the Go Negosyo column and the book that he quit the newspaper and decided to start a restaurant called Satti Grill House located in SM Fairview. His business is doing quite well since his restaurant offers Manileños a taste of Zamboanga and Sulu cuisine.
Another is the story is that of Estrella Castillo, an aspiring entrepreneur who wrote us early this year. I had the chance to meet her last February during the launch of Go Negosyo book at my place and that was the start of our mentorship with her. We have been following Estrella’s progress since she started her internet business and right now it is doing very well. She followed our advice and focused on offering internet services for research and surfing purposes for wider exposure of the kids rather than games. It developed a more wholesome ambience and character that has become her point of difference and that's attracting a different market. Aside from computer rentals, they also offer other services such as typing, copying, scanning, fax service, payphone and have also invested on a loading wallet. She also offers privileges exclusive to members in order to attract a steady stream of clients. Aside from Go Negosyo, PLDT SMART Executive Butch Jimenez has also been providing the needed advice and assistance to Estrella. These are just some of those people who I met by coincidence who have shared their stories and got inspired by our advocacy.
Our website is constantly being even improved and it is the only entrep website that in less than a year has rich content, from our uploaded archives of the Go Negosyo Bigtime episodes, previous Ask Go Negosyo columns, business ideas listings and entrep toolkits. We have not stopped improving the site and we will also be adding a year from now video clips of “How To Go Negosyo” by Ed Morato which are basically miniclip versions of negosyo tips. We our also in our third season of Go Negosyo Bigtime, this time featuring more business ideas as well as special coverages of our Go Negosyo caravans.
This is a feedback from someone who went thru our website:
Two days ago I found, the Philippines Entrepreneur website for the first time. This site is first class and top notch in my opinion. After reviewing it, signing up as a member, submitting my business listing, and surfing all around it for hours, I've found this site to be one of the best sites in the Philippines for empowering Filipinos to taking control of their personal, business, and financial lives through entrepreneurship and business ownership. is a site to help Filipinos become more knowledgeable about entrepreneurship, and even more important the "activity knowledge" they provide with their "get started with biz" page. Knowledge is useless without putting it into practice. Their "get started with biz" page puts knowledge into action with education training and tools such as an Entrepreneur's Toolkit, business and entrepreneur articles, financial analysis of income statements & balance sheets, marketing segmentation and pricing, business plan creation, and making investments.
They've got this "ask for help" section where you can ask questions of leaders in different industries of Philippine business. This is pure empowerment! Education training, support and mentoring are what it’s all about in reaching success in the world of business. is a site that I see the users benefiting from as a learning site, a doing site, and even more important, now being able to teach to others what they just learned at the site. Leadership is about learning, doing, and teaching it. does of this very well.
I can't say enough good things about I highly recommend you surf to their site and review it for yourself. Sign up as a member, add your business listing, work and use the site.
Go Negosyo will have its final caravan for this year in Cagayan de Oro tomorrow at the Atrium in Limketkai Center. We will award the most inspiring entrepreneurs of Northern Mindanao which include the founder of Radio Mindanao Network founder Henry and son Eric Canoy, Alonzo Chiong of Oro Asian Automotive Center, Alfonso U. Lim of Limketkai Development Corp., Mercedes Mejia of SLERS Industries, Elpidio Paras who owns PARASAT Cable TV, Dr. Reynaldo Rafisura of Salay Handmade Paper Industries, Rene Jose Stuart del Roasario Sr., the “master blender” of Suka Pinakuran, Isidra Tan of Cheding’s Peanuts, Henrik Kelly Yu of the popular food joint Bigby’s Café and Eleanor Jose of Vjandep Pastel. Many of them have earned this award thru hardwork. PMS Director General and MSME Czar Cerge Remonde will be joining me to give the awards as well as PCE Trustee and ESA Executive Chairman Vivienne Tan. As with Go Negosyo Pampanga, there will be a keynote forum with Go Negosyo advocates such as Vivienne Tan of ESA, Jay Aldeguer of Islands Souvenirs, Gaita Fores of Cibo and Eduardo Jimenez, a microfinance consultant of the Bangko Sentral ng Pilipinas. There will also be a second business how-to forum in the afternoon with Victor Tan of Bobson Jeans, Ronald Pineda of Folded and Hung and Les Reyes of Reyes Haircutters. Our How-To Go Negosyo learning sessions will be conducted by the Entrepreneurs School of Asia led by Dean Pax Lapid and Joel Santos. The forums will be hosted by Cheryl Cosim and Dominic Ochoa with Cito Beltran as moderator along with Cheryl. Again we would like to invite everyone from CDO and its nearby provinces to participate in this one of a kind entrepreneurial event.
[For feedback, you can email me at or thru sms at 09175591245. Watch the Go Negosyo Bigtime TV Show every Monday, 10:30pm in RPN9.]

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